At this very moment there are billions of people that are using the internet to surf, gather some facts and information and have fun. For this reason alone there are also millions of people from all walks of life who are creating a website and one of the major reason is that they have seen the potential to expand their business to the help of the internet. But creating a website alone does not warrant that an individual would be successful this field or that the web site he has will be searched and visited. A website without number of traffic is a site that is dead. It is a given fact that traffic inside the web site synonymous to being frequently searched. There are 10 ways to make your website more popular and here is how it works;

1. Develop a nice design and concept. Having a nice design that is carefully planned will give an impression to your readers that your website is a legitimate and trustworthy website. Use appropriate fonts and colors, this will make important element in your website to be more appealing and eye catching.

2. Make your website convenient and easy to navigate. Think of every regular Jane and Joe that would conduct the search. And the way to do this is by having a simple yet powerful keyword or phrase that would make your website be visited by search engine crawlers for indexing.

3. Have relevant content rich articles. Bear in mind that the people visiting your website are looking for information and answers to their problems. It is important that they can find substance in the articles in your website; you should be able to provide quality and informative information. Is at this point that search engine spiders and crawlers will regularly visit your site because of the quality content you are writing.

4. Manage your site. It is important that you keep your articles fresh and updated. Remember a SEO worthy site is those that sites that are giving informative articles. And being informative means that you have to supply fresh information to your visitors so they will keep visiting your site and bookmark it even.

5. Be accommodating and answer queries and questions regularly. As much as possible prompt in answering their questions.

6. Join social networking sites from there endorse your website, then create links that will lead into your websites.

7. Be creative and create some stir in your target market. Give press releases to make your website popular. There are other websites and press release directory that is available that you can use for this kind of advertising.

8. Offer free giveaways like free newsletter, free tutorials or live video instructions that are related to the contents of your site. This will generate traffic and will rapidly make your website more popular.

9. Incorporate informative events that are happening in your circle. Make your readers be informed in the world you belong too, incorporate news about what is the latest development that pertains to your product.

10. Be informed, learned how SEO works and how top search engines such Google and Yahoo operates. Understand how these giants operate and how they track down relevant and informative websites to belong to their database of indices. Learn how to get a rank from this giant search engines and apply it into your website.

 

The article was written by Leia Mahalo a freelance SEO and SEM specialist working for i-trepreneur.com. If you wish to contact Naomi please visit i-trepreneur.com Blog.

 

 

Search engines are by far the best way to drive potential customers to your websites. But to drive those potential customers to your site you need to provide them with signs to direct them to your site.  To do this you need to select some carefully chosen keywords.

No matter how good your website or your product is, without having great keywords that you have chosen with great precision, then your website or product will be of no use.  Your keywords play a very high role in your marketing strategy.

The best way to find the right keywords is to look at it from the view of your customers.  Otherwise, it can be hard to be objective if you are looking at it from the business side.  You need to be able to think like your customers.

A good way to start of is to actually ask your customers.  Ask for words and phrases from as many potential customers as you can.  You will quite possibly find that many of the words or phrases that your customers come up with will be words and phrases that you hadn’t even thought of yourself.

Once you have a list of keywords and phrases from your customers, and then add your own keywords to the list.  Then once you have your completed list you will need to evaluate your keywords. The reason you need to sit down and evaluate your list is to narrow down the list to a reasonably small number of keywords and phrases that will be likely to direct the highest number of good quality visitors to your site.  Having lots of traffic coming through your website is no good if the quality of the visitors is not high.  With low quality visitors you are not likely to make many sales.  You need to have good quality, targeted visitors who are  much more likely to make a purchase.

Popularity is one of the ways to evaluate your keywords.  The more popular the keyword, the more often you will have potential customers typing that keyword into the search engine. However popular keywords may also have a great deal of competition so your website may rank quite low for that keyword and will therefore not receive that many visitors.

Popularity is good, but it isn’t enough. You also need your keywords to be specific.  The more specific your keyword is to your product, then the more likely that a potential customer can find your site.  Also the more specific your keyword is then the more likely that your potential customer is a good quality, targeted customer.

The last factor to take into account when evaluation your keywords is motivation.  Once again you will need to think like your customer.  Try to think about what it is that would motivate someone to search for your product and what keywords they would search for.  You don’t want a ton of visitors that are just browsing and very unlikely to purchase, so stay away from keywords that you think will attract browsers.  Use good motivational keywords that will attract the customers that know what they are looking for and have already decided what they want, now they just need to make their purchase. This is the motivation that you are looking for and that will give you targeted visitors and many sales.

Once you have your keywords selected, you will need to continue to evaluate your keywords.  If you aren’t seeing the results you want then re-evaluate and possibly choose some new keywords.  Trends are always changing and so to is the way people talk or the lingo they use, so always keep that in mind and keep updated with your keywords and phrases.