Get Internet Marketing Help With Free Website Promotion Strategies
You’ve got this home based business and you’ve put up a website and now you’re just waiting for people to come and visit. Build it and they will come is not a viable system to develop traffic unless you can get some divine intervention. Eighty percent of all visits to websites start out as a search. That’s a huge percentage. How do you get your fair share of that traffic? Well, here are some internet marketing help tips on how you can set up free website promotion and get a better ranking on the Big G.
Everything starts with content, of course. You have to have well written valuable information to be considered relevant by the search engines. If you have a page that is short on content, or is a PLR article, odds are you are not going to rank.
Always keep in mind the ultimate goal of Google and the other search engines. They want to return the absolutely most relevant pages to their users in order to be the favorite search engine. The more users they have, the more monetization opportunities exist for them. They have a set of criteria in evaluating each page for relevance and they guard those criteria like it was a nuclear bomb secret. Anyone who tells you they know exactly how Google works simply isn’t telling the truth so beware the programs that say they can game the system with some new great software.
What we do know for sure id that Google looks at a number of things. How they weight each item is uncertain, but if you have them all you aren’t going to hurt yourself.
First is the content on the page. As we’ve said is has to be relevant and it shouldn’t be stuffed with keywords. Google is looking for a natural language that would include other keywords relevant to the base keyword. This is called LSI and you can learn more about it on Google’s site.
The Article title, page metatag, and the name of the page file should all have the keyword you’re trying to rank for in it.
Easy so far right?
Google also takes into account what other people think of your site. The thinking is, if you have a site on gardening, and a rose club has allowed you to post a link on their site, then the rose club must think you’re site has value for their members. This is called backlinking and the more relevant backlinks you have the more “votes” Google sees.
To be worth anything in the ranking process, these backlinks have to be from a relevant site. In our example, a rose club is linking to a gardening site. That’s an excellent backlink. If that gardening site has 20 links from like type sites they will rank better than a gardening site that has 1,000 links from totally irrelevant sites. Beware automatic directory submitters unless they have directories that are in your niche. Getting a link from a site that has nothing to do with your niche is next to worthless.
One of the easiest ways to get quality backlinks is to create other similar sites and link back to your main site. This doesn’t mean you have to go out and buy a bunch of domains, you can use free platforms like Squidoo, Weebly or HubPages to create blogs and link back. So if you have a gardening site, create a garden supplies site on Squidoo and a recipe site on Weebly and perhaps an office plant blog on Hub. All three are relevant to your min site and will have good backlink juice.
Forums are also a great source of free quality backlinks. If you join a forum and become an active member, often the forum will allow you to include your URL in your signature. Each time you reply to a comment or start a thread you have another backlink. Just be sure that your participation is substantive and not just spam.
There are literally dozens of free classified ad sites. Don’t expect a ton of visitors from these places, but if you place an ad in the correct classified section, Google will pick up the URL and count it as another link.
There are dozens more ways to plant your URL across sites and build backlinks. Just remember that the more relevant the sites where you leave them, the more juice or votes Google is going to reward you with. Do a good job of backlinking s interne marketing help and your well on your way to ranking on page 1.
